Microsoft and Kroger to challenge Amazon and Whole Foods with futuristic retail technology (Todd Bishop/GeekWire)

Todd Bishop / GeekWire
Microsoft and Kroger to challenge Amazon and Whole Foods with futuristic retail technology – Can Microsoft and Kroger upgrade the grocery experience better than Amazon and Whole Foods can? Thats the unstated subplot in the news this morning that Microsoft and Kroger are testing new technologies to streamline the process of finding and purchasing items in traditional grocery stores. The companies today are unveiling …