Amazon’s 4-Star Stores Are All About Customers’ Data (Sofie Werthan/Slate Magazine)

Sofie Werthan / Slate Magazine
Amazon’s 4-Star Stores Are All About Customers’ Data – Amazons domination of the online shopping market has only increased (the companys revenue grew 38 percent last year), but it has struggled to establish itself as a destination for discovery shopping. You go to Amazon when you know you need batteries or another bottle of shampoo, not to browse through …