5 ways Apple needs to up its game if it wants to be a services company (Michael Grothaus/Fast Company)

Michael Grothaus / Fast Company
5 ways Apple needs to up its game if it wants to be a services company – From rethinking its video content strategy to turning the iPhone into a service, nothing should be off the table. For most of this century, Apple has been known as the worlds preeminent hardware company. In the last 18 years, the company has given the world the iPod, the flat-screen iMac, …